A HAIRCARE BRAND INSPIRED BY
THE GREEK GODDESS OF WILDERNESS,
NATURE AND THE HUNT
The owners of the hair care brand Artemis wants to represent the atributes of the goddess Artemis, along with simplicity and female empowerment in their new brand identity, while still maintaining a modern look and feel to the brand.
To represent these values, we selected brand colors that include a soft off-white,
warm black, seafoam green, and calming lavender purple.
The packaging is designed with recycled materials—plastic for the shampoo and conditioner bottles, and glass for the
hair oil—to minimize environmental impact.
Each product features distinct colors to differentiate them, reflecting
Artemis commitment to reducing
their climate footprint.
The bag design is inspired by take-out boxes, featuring a simple, clean and modern look, that stands out on the street.
Crafted from recycled paper, the bags reflects the love of nature.